Content Analysis Home Content analysis is one of the classical procedures for analysing textual material, no matter where this content comes from — ranging from interview data, videos to media products. It analyses communication matter in various formats. The communication might be between individuals, groups or any form of public communication. It is one of the main techniques used when applying qualitative analysis.
Conducting interviews for dissertation Bonnett - Sociology What approach should I take - qualitative or quantitative? Your approach, research design, and research question are all connected.
Dissertations can be based on either quantitative or qualitative data, or on a combination of both. How you choose this may depend on your preferences and abilities, and the suitability of particular approaches to your topic.
You need to be able to justify why you have chosen to use such data. Quantitative data is particularly useful when you wish to discover how common particular forms of behaviour such as illegal drug use are for a particular age group. Qualitative data is particularly useful when you wish to find out why people engage in such behaviour.
Think about the Research Methods modules you have taken so far. Think about the different kinds of studies you have read for other modules.
There is plenty of scope to use the approaches and methods that you are most comfortable with. You need to justify your approach and methods and to cite appropriate literature to help you do this. What if I want to find out about social trends, or the measurable effects of particular policies?
You will probably want to use large datasets and undertake quantitative data analysis, and you will be adopting a realist approach to the topic studied. Quantitative dissertations are likely to be nearer to the lower end of the range of approved lengths for the dissertation e.
They will also include tables and figures giving your important findings. Remember that all tables must be carefully titled and labelled and that sources of your data must be acknowledged.
What if I want to record people's views on an issue, and give them a 'voice'? You will probably want to use in-depth qualitative data, and you may wish to adopt a realist, a phenomenologist, or a constructionist approach to the topic.
Qualitative dissertations will include descriptive material, usually extracts from interviews, conversations, documents or field notes, and are therefore likely to be nearer to the upper limit of your word range e.
The types of method suitable for a dissertation could include content analysis, a small scale ethnographic study, small scale in-depth qualitative interviewing. Whether you choose qualitative or quantitative analysis will depend on several things: Your preferred philosophical approach realist, phenomenologist or constructionist.
Your skills and abilities with methods of data collection if needed and analysis. The topic or issue you are interested in. How you frame your research question. Can I combine qualitative and quantitative methods? There are many ways in which qualitative and quantitative data and analysis can be combined.
Here are two examples. You may be interested in doing an analysis that is primarily quantitative, looking at social trends, or policy implications. However you also want to introduce a 'human touch' by conducting one or several interviews asking what these trends mean to people or how particular individuals experience events.
After doing your quantitative analysis, you should include a chapter or section on the qualitative data you have collected.4 Data Collection Methods: Semi-Structured Interviews and Focus Groups example of this is the census survey, which has historically asked respondents to categorize themselves by race categories that have not always fit the self-identity of the respondents.
PRACTICE. Let’s practice interviewing people in person today. If you’re at the office or a coffee shop, sit down next to someone and say, “Hey, I know this is really random, but I just got challenged to interview someone for the Write Practice. Planning and conducting a dissertation research project Study guide This guide addresses the task of planning and conducting a small research project, such as for an undergraduate or masters’ level dissertation.
The one primary advantage to using the case study method in your dissertation is that it usually allows you to concentrate on an issue, problem, or concern that is . Aspects of Qualitative Research Interviews. Interviews are completed by the interviewer based on what the respondent says.
Interviews are a far more personal form of research than questionnaires. Data for my dissertation came from in-depth interviews I conducted with women who had recently completed treatment for breast cancer.
1 I started the project in by making phone calls to oncology centers and physicians, hoping to gain access to their breast cancer patients. I also visited the Edgewater Cancer Center, a patient support.